The New Toyota Land Cruiser Has Arrived In Europe, And It's Already Covered In Mud

Off-road ability and on-road manners are both priorities for the first all-new Land Cruiser to land in Britain in 15 years
Toyota Land Cruiser J250 First Edition - front
Toyota Land Cruiser J250 First Edition - front

We first saw the new Toyota Land Cruiser last summer, and we rather liked the look of it. Now, we know it’ll arrive in Britain in late 2024, making it the first all-new Land Cruiser on our shores since 2009.

Styled with a very heavy nod towards the FJ60 of the 1980s, the prototype Land Cruiser (codenamed J250) you see here is a companion to the bigger J300 Land Cruiser that we don’t get in the UK, and uses the same GA-F mechanical platform, which should ensure pretty darn decent off-road performance.

Toyota Land Cruiser J250 - front
Toyota Land Cruiser J250 - front

Toyota is also going for on-road excellence and comfort too, however, with luxurious features including a full-length glass roof, leather seats and an 8- or 12.3-inch infotainment screen, depending on trim. Could this be a serious rival to the Land Rover Defender?

The body-on-frame J250 has 50% more frame rigidity than the old model, and 30% more rigidity overall. For the first time, the Land Cruiser will have electric power steering, and you’ll be able to disconnect the front anti-roll bar using a dashboard switch, which aids driveability on rougher roads and should make things more comfortable, too.

Toyota Land Cruiser J250 First Edition - interior
Toyota Land Cruiser J250 First Edition - interior

To minimise the potential for damage during off-roading, all the important bits at the front of the car are grouped together towards the centre, and the front bumper is segmented so if you scuff up one corner, it can be replaced individually rather than having to change the entire unit. Kit geared for off-roading includes a system that changes the car’s functions for different surfaces, hill descent control, and a 360-degree camera view as well as one that shows the terrain beneath the car.

Various powertrains were announced for different countries, but here in Blighty we’re due to get a 2.8-litre diesel with 201bhp when the Land Cruiser lands in late 2024, with a mild-hybrid version coming in early 2025. All models get an eight-speed automatic gearbox, and will have a towing capacity of 3500kg.

Toyota Land Cruiser J250 - front
Toyota Land Cruiser J250 - front

Some effort has been made to offset the Land Cruiser’s barn-door aerodynamic profile, including a grille shutter that closes off at high speeds and deformable spats designed to direct air away from the front tyres. Interestingly, buyers will be able to choose two separate headlight designs – a blocky, rectangular ’80s style or a retro circular LED arrangement.

Both five-seat and seven-seat versions will be available, and a limited-edition First Edition model will, unsurprisingly, be the first to land with customers. That’s the model with the extra heritage looks, featuring round headlights and a two-tone paintwork finish in Sand or Smoky Blue.

Toyota Land Cruiser J250 First Edition - rear
Toyota Land Cruiser J250 First Edition - rear

What we still don’t have details of are pricing, or when UK orders will open. Pre-sales in left-hand drive European markets opened in December last year, and according to one Redditor, Germany’s initial allocation sold out within 30 minutes, but it seems we’ll have to wait a little longer in Britain. Expect more news later in the year.

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