BMW Has Reportedly Already Decided Not To Replace The New Z4

A report in US motoring media suggests that BMW has already decided that the new Z4 can’t be profitable enough, and that the German firm has already decided not to pursue a replacement
BMW Has Reportedly Already Decided Not To Replace The New Z4

The new BMW Z4 has only just gone on sale but its makers have reportedly already decided not to replace it at the end of its life.

The Z4 is on a list of ‘less expensive’ models that, in a report on automobilemag.com, don’t make the company enough money to justify spending the effort making them after the current models expire.

BMW Has Reportedly Already Decided Not To Replace The New Z4

BMW’s profits have slipped markedly since 2015. Its share price has dropped from around €120 in 2015 to €68 this week, in the wake of dieselgate and a potentially vast anti-trust fine set to be announced by the EU. The ongoing trade war between the US and China, two of BMW’s biggest markets, hasn’t helped either.

Automobile reports that for CFO Nicolas Peter to make €13bn in savings between now and 2022, BMW’s overall number of engine and equipment variations must be halved. On top of that, models like the 2-series convertible, 7-series, Z4 and the two-door 8-series will be allowed to fall off the roster at the ends of their planned production runs. In the next three years that means millions of development euros saved.

The Z4 has become a staple of the range
The Z4 has become a staple of the range

There are no specific quotes in the article, but it’s extremely unusual for a brand new model to be cut loose before the honeymoon period has even ended. We drove it back to back with its sister car, the Toyota Supra, last week.

This news, of course, means that Toyota will be unable to replace the A90 Supra without ramping the price up to a point that would see it competing with the Porsche 911, and we all know that’s a fight that the Toyota badge, however admirable, can’t win. This news, if true, is also another death knell for the Supra.

BMW Has Reportedly Already Decided Not To Replace The New Z4

BMW is said to be working on a range of BEVs instead, including indirect replacements for the i3 and i8, the latter of which could have as much as 544bhp thanks to a new turbocharged engine and larger electric motor. Early reports suggest the ‘i8’, if it still goes by that name, could top 160mph.

Comments

joeythecarnerd

Hold up??? BMW wants to replace the brand new Z4? It’s got on sale like a couple weeks ago. And they wanted to replace it?

07/30/2019 - 14:41 |
2 | 16

They mean the next generation on the Z4..

07/30/2019 - 16:24 |
2 | 0
joeythecarnerd

And if they kill the Z4 that means they kill the Supra!!!!!!! Wow.

07/30/2019 - 14:42 |
2 | 10

Unless toyota finds a new partner for MK6

07/31/2019 - 04:36 |
0 | 0

No it doesn’t.

08/02/2019 - 14:47 |
0 | 0
Tomislav Celić

I mean for slightly more you can buy a 500+bhp mid engine sports car that’s on the Verge of supercar entertainment for 1/3 or even 1/4 of the price a supercar.

Yes I’m talking about the Vette. It’s bloody $60k. That’s just too cheap

07/30/2019 - 15:20 |
54 | 10

But then again, you may be getting the performance, but it’s ugly as hell as well, the real question is, looks or performance?

07/31/2019 - 01:45 |
8 | 2

It’s 60’000$ for the base model that nobody will pick. Wait until it comes over here to Europe, and if it ever does, it will be over 90’000$. The deal only stands in the US and I don’t think that is where you are living ? I might be very wrong though.

07/31/2019 - 06:25 |
16 | 2
Anonymous

After they kill the Z4 i see prices skyrocketing beyond anything, both the supra and Z4 due to limited runs.

07/30/2019 - 17:34 |
16 | 0
The Silver Paseo EL54

By the time BMW kills the Z4, maybe Toyota will be able to afford making the Mk6 Supra of their own.

07/30/2019 - 18:01 |
16 | 0

Or collaborating with subaru or nissan, keeping production in japan while still keeping costs down

07/31/2019 - 04:34 |
6 | 0
Anonymous

C8 corvette has made some carnage in the car industry

07/30/2019 - 20:08 |
10 | 2
Anonymous

In reply to by Anonymous (not verified)

Completely unrelated, BMW is cutting models to save money. Also the Corvette only has an impact in the Sportscar market in North America, which is just a small portion of the entire car market globally.

07/30/2019 - 23:35 |
14 | 0
NotARealRoadTest

And I think this is another bleak, but ultimately real representation of what the car industry is sadly becoming

07/30/2019 - 20:17 |
16 | 0
effisjens

Does this mean sports cars in general are dying? That’s just sad…

07/31/2019 - 05:02 |
8 | 0

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