Tesla Announces New Sales, Communications Heads

A lot has been happening at Tesla in the past few weeks and months - store openings, moving of corporate headquarters, profitability reached, and most recently new investment garnered from an appearance at the Frankfurt Auto Show. On the business side of things, something very important got lost in the shuffle of all the news and hubbub of such a big automotive show.

And that news is the hiring of new sales and communications executives- and it's significant because both are from big, successful companies. John Walker was Audi’s former general manager of sales and he will be Tesla’s vice president of North American sales. Walker spent time with Audi’s Australian and Canadian divisions, and has General Motors and BMW on his resume.

The second hiring is for vice president of communications, with the position being filled by Ricardo Reyes, 35, and the former communications and public affairs head at YouTube (owned by Google). These new additions will do a lot for Tesla as it works to become a volume manufacturer.

It looks like Tesla's CEO Elon Musk is assembling the right team of people to help make it all happen - there's a lot of talent at the company now. Now all we do is have to wait until the Model S goes into production. That's where things will get really interesting!