The New Matthew McConaughey Lincoln Advert Actually Makes Some Sort Of Vague Sense
A couple of years ago, a series of Lincoln adverts hit the headlines for all the wrong reasons, due to some weirdly esoteric performances from Academy Award-winning actor Matthew McConaughey.
Each featured a brooding, pseudo-philosophical monologue with bizarre lines like “sometimes you gotta go back, to actually move forward,” thrown around with abandon, leading to a flood of parodies washing over the Internet.
Lincoln did experience a boost in sales following the campaign however, which is probably why the Ford subsidiary has brought McConaughey back into the fold for a new advert.
This time though, it actually makes some sort of sense. No esoteric ramblings, no weird finger movements, just a fairly obvious message. And some moodiness, obviously.
This is only the first one though, so there’s still time for some more parody-friendly efforts…
Growing up on a diet of World Rally Championship highlights and lengthy Gran Turismo 2 sessions, a life in cars was as good as inevitable for Matt.
Comments
He should’ve entered a black hole with that car. no Interstellar reference intended
If electric cars ruled the world and somehow we gone into engineering chaos. Let Matthew McConaughy bring order.
just sitting here waiting for the day he visibly scratches his balls. anyone else waiting for this to happen?
Not gonna lie. That new Continental is absolutely stunning.