Toyota Is Replacing A Wildfire Hero's Fire-Damaged Truck For Free

Toyota USA has volunteered to replace a nurse's Tundra truck after it was partially melted while shipping numerous people out of the path of California's deadly wildfires

Toyota USA is swimming in good PR today after offering to replace a Tundra pickup that was heavily fire-damaged while helping to evacuate hospital patients from the path of a wildfire.

Allyn Pierce used his Tundra to help evacuate patients from Paradise hospital, where he is lead nurse on the intensive care unit. The hospital was surrounded by deadly wildfire and, as the hospital itself eventually caught fire, evacuation had become the only choice despite emergency staff having already relocated to the building’s helipad.

Toyota Is Replacing A Wildfire Hero's Fire-Damaged Truck For Free

The Tundra made two trips along roads that had become terrifying corridors of flame, picking up significant bodywork burns and melted headlights, but it kept running and helped save numerous lives.

After posting a picture of the beaten-up Tundra and a brief story on Instagram, Pierce was shocked to receive a reply from Toyota USA that read:

“We are humbled you’d risk your life and Toyota Tundra to drive people to safety. Don’t worry about your truck, we’re honored to get you a new one!”

2019 Toyota Tundra SX Package
2019 Toyota Tundra SX Package

Whether you’re a GM guy, a Ford nut or even just don’t really like Toyota for whatever reason, you’ve got to take your hat off. What a classy gesture. At the time of writing the original post has nearly 70,000 likes and over 6200 comments.


Robert Gracie

That is the most honourable thing that they could do to this person who risked it all to get people out alive!

11/14/2018 - 09:39 |
134 | 0

It’s not the first time that Yota replaces one of their trucks , i remember when an american man drove his Tundra for a million mile and they replaced it for the fidelity demonstrated by the guy . It’s a great example of class and sportsmanship !

11/14/2018 - 09:44 |
74 | 0
Robert Gracie

In reply to by Anonymous (not verified)

I entirely agree with that I wonder which other car companies would be willing to do that

11/14/2018 - 10:54 |
26 | 0

This is truly heartwarming.

11/14/2018 - 11:55 |
14 | 0

God job Toyota!

11/14/2018 - 12:04 |
2 | 0
Myron Tang

Even though I am not supporting Toyota until it returns to Forza, Ten points for respect

11/14/2018 - 12:11 |
38 | 2
Daniel Busker

BJ Baldwin is also giving the guy some goodies from his sponsors!

11/14/2018 - 12:25 |
34 | 0
Chewbacca_buddy (McLaren squad)(VW GTI Clubsport)(McLaren 60

In reply to by Daniel Busker

Good for him. I love to see this sort of stuff. It’s a reminder that there are some who go out of their way to help others.

11/14/2018 - 13:34 |
8 | 0

I live an hour from the fires

11/14/2018 - 16:10 |
12 | 0
Martin Burns

In reply to by Anonymous (not verified)

Stay safe out there

11/14/2018 - 17:06 |
4 | 0

In reply to by Anonymous (not verified)


11/16/2018 - 20:03 |
0 | 0

Built tough? :D

11/14/2018 - 16:31 |
2 | 0
Captain Falcon

In reply to by Anonymous (not verified)

Yeah I saw his story a couple days after he drove through the flames. His post was of his melted headlights turned on!!

11/14/2018 - 17:20 |
8 | 0

Now this is a example of care given to the customer,nice gesture Toyota tips hat You have my deepest respect…

11/14/2018 - 16:33 |
4 | 0
My Name is Joel

Cost of a Toyota Tundra: $32,000. Cost of PR this good: Priceless.

11/14/2018 - 16:36 |
16 | 4



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