There's A Ferrari SUV Coming, But Don't Call It An SUV
The Ferrari SUV will have ‘hidden’ rear doors and strictly won’t be called an SUV when it arrives in 2021, according to reports, as the Italian brand continues to attempt to divert speculation over the controversial future model using crafty phrasing.
Autocar quotes automotive analyst Max Warburton as saying that Ferrari’s comments apparently denying an SUV project exists are explained by semantics. The firm’s commercial chief Enrico Galliera said:
“We are not producing an SUV, because an SUV is not a sports car – it can be fast, but it’s not a sports car. We are not producing a four-door, because while a four-door can be fast it’s not a sports car.
“Ferrari has to remain consistent, doing what we know to do, which is delivering cars that are able to deliver emotion: sports cars.”
But Warburton claims that the company will get around these words by using a ‘clever hidden arrangement’ for the rear doors and arguing that its SUV, codenamed F16X, isn’t an SUV at all. It may even come up with an entirely new descriptor for it to try to dodge the SUV tag altogether. The term FUV has been mooted, to mean ‘Ferrari Utility Vehicle’.
Having been toying with the idea of an off-road model for a decade, Ferrari would like to sell around 2000-3000 per year targeting growing super-luxury markets like China. Rivals would include the Lamborghini Urus, plus the competitors from Rolls-Royce and Aston Martin. We’d expect it to eclipse the GTC4 Lusso as Ferrari’s most practical car.
Comments
Marchionne once said there would be no ferrari SUV and ff was their answer.
It’s still a freaking SUV. Raised suspension and four doors? Sounds like a sports utility vehicle to me.
A couple of years ago
Ferrari : We don’t interested on making that (SUV), it’s not within our DNA
Now
Me : We DoNt InTeReStEd oN MaKiNg tHaT, iTs NoT wItHiN oUr DnA
Well last time I checked there were some pretty awesome 4 doors able to keep up with sports cars (Alfa Giulia, M3) and Ferrari made supercars, (with the exception of the cali) a 2 door with a price tag above 300k that is track oriented at some point cannot be called a sports car
“We are not producing an SUV, because an SUV is not a sports car”
What about the meaning of SUV then?
‘Sports Utility Vehicle’
Now i’m not smartest around, but i think there’s definately a word in there that could mean it can be a sports car
So they’re making an SUV. but not calling it an SUV, because they said they were never going to make an SUV? Yeah that explains Ferrari just about right
No!
So it’s like an FF but it’s uglier and trades lightness for offroad capabilities no one will use?
Oh wait, that’s pretty much the argument for any modern SUV over a wagon.
Finally a Ferrari you can take to the beach and you don’t have to worry about annoying speedbumps! Go Ferrari, go!
FUV - Fast Utility Vehicle :p
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