Kia VG Concept Debuts at Seoul Auto Show

Kia's image in the US is a mixed bag.  There isn't really a whole lot of brand continuity, and Kia is aiming to fix that with a solidified image.  The first step towards this goal will be the VG, which Tony previewed in his post yesterday.

Well, the VG debuted at the Seoul Auto Show in South Korea, and it looks like a great first step.  This concept will supposedly be quite close to the production version, and it is to replace the aging (and awful) Amanti pseudo-luxury barge.  This fully modern near-luxury offering has the kind of sharp, clean lines you just wouldn't expect from Kia, but this here is progress- and progress is good.

Power is supplied by a 3.5L derivative of the Lambda V6, producing an entirely adequate 277 horsepower.  Power is sent to the front wheels through a new six-speed automatic with manual shifting capabilities.  That's more power and more gears than the Avalon, which will be the VG's biggest competitor - so it's off on the right foot.

Don't expect the concept's blingy 20" chrome wheels (obligatory for show cars) to come on the production vehicle, but otherwise this is what we'll soon be seeing on American roads.  The VG will go on sale in Korea first, this September.

The styling borrows heavily from other brands - and to great effect.  I think it's a surprisingly handsome car, with hints of Audi in the back and some Honda and Ford of Europe in the front.  Also, the drooping body line on the side screams Vauxhall Insignia.  I'd imagine this car would look great in dark red.

Inside, the interior follows the smooth flowing lines of the exterior, with a rich-looking ambience, touch-screen controls, and an odd centrally-located starter button.  Take a look at the CG rendering Kia released:

Rather nice for a Kia!  This car's yet another sign that not taking the Koreans seriously would be a grave error for American, Japanese and German car companies.  Very nice, Kia.  Very nice.