10 Horrifically Ironic Car Names

From time to time, car manufacturers give their products names that allude to attributes they really don't have. We asked you guys to nominate the worst offenders, and these are some of the results...
10 Horrifically Ironic Car Names

1. Suzuki Esteem

Suggested by Michael Masin
Suggested by Michael Masin

‘Esteem’? Really?

2. Kia Pride

Suggested by Moogen
Suggested by Moogen

Kias are great cars these days, but this box of misery from the 90s isn’t something you’d take ‘Pride’ in.

3. Suzuki Swift

Suggested by Wheel Nuts
Suggested by Wheel Nuts

Yes, I know there have been fast Suzuki Swifts - you can still buy the Swift Sport, and the older Cultus-related Swifts even had GTI editions - but most are really, really slow. Does 0-60mph in 17.4 seconds sound ‘Swift’ to you?

4. Skoda Rapid

Suggested by CLShifter
Suggested by CLShifter

On a similar theme to the Swift, we have the Rapid from Skoda. And with the post powerful putting out a mere 120bhp from a 1.4-litre engine, ‘rapid’ it ain’t. Then there’s the old Rapid, which manages to puff out just 54bhp from its carbureted 1.3-litre engine.

5. Oldsmobile Achieva

Suggested by CLShifter
Suggested by CLShifter

As so well put by CTzen CLShifter, this car “achieved nothing bar accelerating the death of Oldsmobile.”

6. Daewoo Racer

Suggested by Gonzalo Ortega
Suggested by Gonzalo Ortega

The Daewoo Racer is the ironic gift that keeps on giving. It’s another name occasionally given for the ambitiously titled Daewoo ‘Le Mans’, a car which was sometimes called the ‘Heaven’. If this is what heaven looks like, sign me up to hell right now.

Remote video URL

OK, so this one’s a brand name and not a model, but still: ‘Brilliance’ was not a word that came to mind when watching the BS6 fold like paper during this 2007 crash test.

8. Mitsubishi Carisma

10 Horrifically Ironic Car Names

I genuinely can’t think of a car with less charisma than this.

9. Mini Countryman

10 Horrifically Ironic Car Names

The Mini brand as a whole got a lot of mentions on our original community question, but since the whole supermini sector it’s aiming for has gotten rather bloated (just compare a first-gen Ford Fiesta with the current one and you’ll see what I mean), we aren’t going to call the BMW subsidiary out for its mildly ironic use of the word ‘mini’.

However, where it is stretched too far (figuratively and literally) is when the name Mini is applied to the definitely not mini Countryman. And just look at it. Not exactly an oil painting, is it?

10. Hyundai Excel

Suggested by CLShifter
Suggested by CLShifter

Here’s a car that doesn’t excel at anything. Other than being dull.

Any more you can think of? Get to the comments!

Comments

Dominik Maslyk (Euro & JDM Addict) (Autistic boi)

My response:

  1. In other markets it was called the Baleno in Europe and Cultus Crescent in Japan

  2. It’s something I woul take ‘Pride’ on.

  3. Don’t take words seriously

  4. I’m warning you…

  5. Okay I’ll accept that

  6. The 1st gen Daewoo Racer was copied off the Opel Kadett E but Daewoo Cielo was better IMO

  7. Chinese cars never performed well in EuroNCAP crash tests, it literally is ironic.

  8. This car has more charisma in Poland, I mean it served it’s time in the Policja in the ‘90s

  9. Bloated but only on the rear, Mini is just a name it’s not irony.

  10. The only thing Hyundai exceled at on this car is copying off of Daewoo’s Nexia

01/01/2017 - 01:00 |
2 | 0
Zweitakter

Not a car, but I present to you….

The mighty NSU Quickly

01/07/2017 - 13:06 |
0 | 0
Sig Astra

Once upon a time, the name “Oldsmobile” seemed like a good idea.

01/13/2017 - 20:08 |
0 | 0
Anonymous

And the old Skoda Favorit!

02/25/2017 - 06:17 |
0 | 0
Ivan24h

Daily, really smal thing to park for daily…

02/25/2017 - 09:28 |
4 | 0
Anonymous

Esteem… But they called it ‘Baleno’ in my country 😂

02/25/2017 - 09:40 |
0 | 0
10 Horrifically Ironic Car Names
Francis
  1. Renault Talisman
02/25/2017 - 12:34 |
0 | 0

This name is not ironic at all. Quoting Van den Acker, Renault designer: “The Laguna II was a disaster in reliability, making owners move away from the Laguna when the III came. It was a decently reliable car but nobody trusted the Laguna name anymore. For that reason, the Laguna’s successor needs to have a name that implies you CAN trust it. Beyond that, it protects you. Like a lucky amulet. Like a Talisman.”

05/30/2017 - 07:02 |
0 | 0
Anonymous

The countryman is pretty much the only Mini that I think looks good(ish)

02/25/2017 - 14:20 |
0 | 0
Anonymous

Excel is a good name, you know that the person drives it spend his working life on microsoft excel

02/25/2017 - 15:29 |
0 | 0
Anonymous

Brilliance BS6
the bs6 stands for bullshit 6th version

02/26/2017 - 02:09 |
2 | 0

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