About Car Throttle The internet's largest community for car enthusiasts

Car Throttle was started in 2009 after founder Adnan Ebrahim realised there was no online platform for people like him: young, millennial car enthusiasts. Dubbed ‘Buzzfeed for cars’, the site quickly evolved into a vibrant community serving millions of users - called CTzens - who follow the brand on its apps and major social media platforms.

Car Throttle creates and distributes engaging car content and works closely with advertisers looking to reach a valuable audience. Our investors include the minds behind AOL, Facebook, Skype and MailOnline.

In 2019, Car Throttle was acquired by Dennis publishing, joining a high-calibre automotive portfolio which includes the likes of Auto Express, evo and Carbuyer. In 2021, Car Throttle joined its fellow Dennis automotive brands under the Autovia banner - a new, combined business unlocking further growth for the sector.

Find out more about our audience and advertising opportunities →

“Car Throttle serves the needs of a fanatical population - auto fans.”Pando Daily

“prophetic of the future of many more media companies in the digital age”Business Insider

“The largest auto social media site”Evening Standard

Meet the team

Alex Kersten Head of Video

I’m the guy you see in the YouTube films, comedy sketches and live videos. I own a Mk1 MX-5 called Phil and an E36 M3 lemon called Colin, and when I can’t think of anything funny to say, I’ll inappropriately touch a car’s exhaust. I’ve been told I’m less of a douchebag in real life than I appear on camera.

Ethan Smale Head of Production

I help create videos on the Car Throttle YouTube channel. Alex refers to me as the "Robin to his Batman". I like to think that I'm the "Woody to his Buzz".

Matt Robinson Editor

I head up all of the editorial content you see on Car Throttle. I’m approachable and polite, if fuelled with enough coffee.

Jake Orr Head of Social Media

I’m Jake, Head of Social Media for CT. I’m a big fan of old school muscle, and I’ll turn wrenches on whatever I can get my hands on! Straight outta ‘Murica 🇺🇸.

Samantha Rady Head of Sales (US)

I head up the US Sales Strategy, with the role of introducing Car Throttle to US partners. I’m a creative thinker and love developing new ideas, programs and partnerships. On weekends you will find me driving my Renegade Trailhawk on winding country roads and biking through mountain trails.

Edwin Klinkenberg Social Media Executive

I’m one of the Social Media Execs at Car Throttle. I love buying rubbish cars that I don’t really fit in, making memes, and generally destroying anything I come near.

Jack Joy Assistant Producer

Hey, I'm Jack! I help to create the quality video content you see here at Car Throttle. I like to spend my time watching films and spend my money fixing old cars I don't need. There's nothing better than working on cars with mates.

Matt Kimberley Contributing Editor

I’m the magical content fairy that fills in for the other Matt when he’s overseas, in meetings or sleeping off a mighty gin hangover. Whatever, really. You’ll often find me photographing for car brands, too.


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