The new 5-Series was just introduced today, preceded by the amazing kinetic scupture “teaser” video that came out a bit ago. Given the importance of the 5-Series, BMW is going all-out to make sure everyone knows about its arrival -- expect a large marketing campaign around its launch.

Accompanying the debut and press materials drop yesterday is three official videos (including much-desired driving footage) that demonstrate some of the new technology features available.

Seeing is believing, right? Thanks for not making us wait to see them, BMW -- the videos show what the new 5-Series has to offer better than I could ever explain. Check them out for yourself below.