The future owner of Volvo is in doubt, with Ford working to sell the brand like it has Aston Martin, Jaguar and Land Rover. The prospect of selling Volvo to me makes no sense, but Ford seems committed to going ahead with it anyway. Regardless of that though, work on successful products for the future [...]
Continue reading...Friday, July 31, 2009
A replacement for the aging Volvo S60 is coming. Volvo has already unveiled a dramatic new concept that previews the car’s styling. Given that the car is supposed to be unveiled for model year 2010, it’s surprising we haven’t seen or heard any more about the vehicle. Broken embargoes – Volvo releasing images to quell [...]
Continue reading...Tuesday, July 7, 2009
With horsepower already at high levels in most standard models of vehicles on the market, some buyers just are looking for a sportier appearance. Manufacturers have been happy to oblige, like BMW who has announced the M Sport package for the 7-Series that is available across the lineup. Volvo has been trying to bring more [...]
Continue reading...Sunday, June 7, 2009
“From Sweden with Löv”. That’s the new marketing campaign for Volvo’s latest and greatest, the XC60 Crossover. A followup and little brother to the successful XC90 SUV, the new XC60 is billed as the “Safest Volvo Ever”. Volvo really, really wants to establish a strong foothold in the luxury crossover SUV market. As I’ve said before, the [...]
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Tuesday, October 27, 2009
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