BMW 3-Series | Car Throttle

VIDEO Roundup: Mitsubishi Lancer Evolution X SE, Next-Gen BMW 3-Series Around the ‘Ring

Wednesday, July 21, 2010

The sports compact genre has flourished over the past few years. Mitsubishi is a big player in that market with the Lancer Evolution, a favorite in racing games everywhere. The Evolution X SE is a new mid-range model that sits between the GSR and MR. Mitsubishi made a promotional video for the car as it [...]

BMW Planning A Suped Up M3 GTS?

Tuesday, May 18, 2010

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The BMW lineup is known as the “Ultimate Driving Machine” for the level of performance delivered by standard cars in the lineup. While that might be changing a bit with cars like the X1 being added, for the most part it rings true. The BMW M3 takes that even further, by any measure an impressive [...]

VIDEO: Motor Trend Convertible Drag Race

Wednesday, March 24, 2010

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VIDEO: Motor Trend Convertible Drag Race

The convertible market is a fickle, high-profit segment that has a lot of competitive entries. Most people aren’t primarily concerned about performance with these vehicles – well, performance of a certain type, that is. To test them, Motor Trend rounded up the Audi A4, BMW 3-Series, Infiniti G37 and the newest addition to the group, [...]

BMW M3 To Get Competition Pack?

Sunday, January 24, 2010

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BMW has been putting an emphasis on new performance lately, in addition to efforts to expand the lineup by going down market. In the past few years, the X5 and X6 M has been added, and rumor has it that a M performance model for the 1-Series is in the works as well. BMW recently [...]

BMW 3-Series GT On The Way

Saturday, July 4, 2009

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Onslaught of the Gran Turismos! There doesn’t seem to be much “Gran Turismo” about the 5-Series GT, but GT it is. More are coming though! What’s next a 7-series GT? With BMW, you never know. A new 3-Series GT is coming to the United States market in 2011, around the time the X1 debuts. The [...]

Infiniti G37 Convertible Pricing Announced

Friday, June 5, 2009

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Infiniti G37 Convertible Pricing Announced

Well that was a long wait! After being introduced at the Los Angeles Auto Show in 2008, Infiniti has finally decided to release pricing for it’s anticipated G37 Convertible. That’s 7 months later! For buyers interested though, the good news is that the G37 Convertible goes on sale June 19th. To me, the G37 Convertible [...]

Lexus Plans to Sell 1,600 IS250C’s Per Month

Tuesday, May 12, 2009

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Lexus Plans to Sell 1,600 IS250C’s Per Month

Lexus, like everyone else has been hurting with this economic downturn. They seem to be getting hurt especially hard though and some have wondered if the brand problems lie deeper then just the slowing economy. Lexus would like to turn things around with new models like the next-generation RX and by attracting younger buyers with more variants of [...]

Ad War: Audi Responds to “Checkmate”

Saturday, April 18, 2009

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Well, after asking for idea submissions on it’s Facebook page in response to BMW’s “Checkmate” response ad, Audi has gone up with it’s own response, replacing the “Your Move, BMW” A4 advertisement with the one you see above. That was fast! That is the result of Audi’s marketing team’s hard efforts to counter the BMW M3 “Checkmate” ad. [...]

It Continues: Audi Asks for Responses

Friday, April 17, 2009

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This is getting good! Days after the Audi vs. BMW ad war was discovered on the streets of L.A, Audi is asking users on it’s Facebook page to come up with suitable responses to the BMW “Checkmate” advertisement. The response ideas have already been pouring in, like the image above. Is Audi up to something? [...]

Audi, BMW Continue Advertising Duel

Wednesday, April 15, 2009

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Thanks to BMWBlog (and Juggernaut Advertising) a very interesting advertising war has been captured on the billboards of Santa Monica, CA. This is actually a continuation of something that started between the two in 2006 and indeed an inherent rivalry even before then. The latest round though was started by Audi, in the ad you [...]